Role description
As a Senior Dynamics 365 Customer Insights – Journeys Specialist, you act as a trusted expert for customer engagement and marketing automation solutions. You combine deep functional knowledge of Customer Insights – Journeys with strong technical understanding and advisory skills, enabling teams to design and deliver high-quality, scalable customer journeys across markets.
You will work in international, agile teams and collaborate closely with business stakeholders, product owners, architects, and development teams.

Location; This is a fully remote position (Sweden only) for those who wants to, but you are requested to travel to Stockholm for workshops for approx 1 time per month

Key responsibilities
● Acting as a subject-matter expert for Dynamics 365 Customer Insights – Journeys
● Analyzing complex customer, marketing, and business requirements across multiple countries
● Translating requirements into scalable customer engagement and journey solutions

● Designing, configuring, and optimizing:
◦ Real-time customer journeys
◦ Event-based and trigger-driven interactions
◦ Segmentation and audience management
◦ Email, SMS, push notifications, and other outbound channels

● Implementing and optimizing consent, preference, and subscription management in line with GDPR and country-specific regulations
● Designing functional and technical solutions aligned with Sales, Customer Service, and external platforms
● Supporting and designing integrations between Customer Insights – Journeys and other enterprise systems (e.g. websites, data platforms, external tooling)
● Ensuring data quality, performance, and reusability of journey components
● Working in an agile delivery model and taking ownership of end-to-end outcomes
● Coordinating and aligning work across multiple projects and international stakeholders
● Providing guidance and functional leadership to other consultants and developers
● Creating clear documentation and supporting knowledge transfer and adoption
● Proactively advising on improvements, best practices, and roadmap decisions within the Customer Insights domain

Skills: Required experience and skills
● 7+ years of experience as a Microsoft Dynamics 365 consultant and/or developer
● Strong, hands-on experience with Dynamics 365 Customer Insights – Journeys (Real-Time Marketing)
● Proven experience designing and delivering complex customer journeys in enterprise environments
● Solid understanding of CRM data models and customer lifecycle management
● Experience with Dynamics 365 integrations and enterprise landscapes
● Experience with the Power Platform (Power Apps, Power Automate, Power BI); Customer Insights (Data) experience is a plus
● Experience working with Customer Insights Data is bonus
● Experience working in international, multi-country projects
● Strong analytical, communication, and stakeholder-management skills
● Proactive, advisory mindset with the ability to work independently
● Fluency in English (spoken and written)
● Swedish is bonus